知识型员工是现代企业的主体,也是企业在激烈的市场竞争中能否取得成功的关键因素,企业要根据知识型员工的特点对他们进行有效的激励,从而实现企业经济效益增长和员工个人发展“双赢”的目标。 Knowledge workers are the main body of modern enterprises, and they are also the key factors for enterprises to succeed in fierce market competition. Enterprises should effectively encourage them according to the characteristics of knowledge workers, so as to realize the economic growth of enterprises and the personal development of employees. “Win-win” goal.