论文部分内容阅读
奥飞“变革升级,全面大娱乐产业化”的经营主题,星辉“玩具+游戏”的互动娱乐模式,高乐“传统+创新+手游”的发展道路,骅威“文化+科技”的主打方向,群兴“动漫+游戏+教育”的发展聚焦,2014年国内五大上市玩具企业集体在坚持玩具主业的基础上,朝着“泛娱乐”方向迈进。这是记者在“五虎将”于近期发布的2013年报中感受到的产业变革最强气息。根据百度释义,泛娱乐是指在科技与网络技术不断发展,以及人们对多
Austrian fly “change and upgrade, a comprehensive entertainment industry,” the theme of the operation of Star “toys + games ” interactive entertainment mode, Gaole “traditional + innovation + hand travel ” road of development, “Culture + Technology ” the main direction, Qunxing “animation + game + education ” focus on development, in 2014 the top five listed toy companies in collective adhere to the main business of toys based on the “Pan Entertainment ”Forward. This is the reporter learned in the “Five Hundreds” in the recently released 2013 annual report felt the strongest industry change. According to Baidu, pan-entertainment refers to the continuous development of science and technology and network technology, as well as many people