“风格即人”。主持人的外观形象应该定位在生活与舞台之间——既高于生活,不似生活中随意;又低于舞台,不给人以“表演”的造作。主持人个性风格的形成,是其节目走向成熟的标志。当今具有个性魅力、风格鲜明的主持人,受到越来越多观众的喜爱。事实证明,一些栏目之所以成为品牌,与有魅力的主持人息息相关。 “Style is human ”. The appearance image of the host should be located between the life and the stage - both above life, not like casual life; and below the stage, do not give “performance ” creation. The formation of the host personality style is the symbol of its program to maturity. Today’s personality charisma, distinctive style of the host, by more and more audience favorite. Facts have proved that some of the columns have become a brand, and charismatic anchor closely related.