论文部分内容阅读
因为社会变革趋于稳定,经济逐渐复苏,又有劳动力成本低与西欧近邻等优势,东欧地区已成为外资的投资热点。大众、通用、福特、丰田等跨国汽车公司纷纷在该地区建厂设点,以抢占市场,与竞争对手进行新一轮的竞争。 汽车市场的发展 从整个东欧地区来看,汽车的需求和保有量增长很快。根据美国史密斯咨询公司的估计,东欧的汽车需求量将从1998年的290万辆增长到2002年的360万辆;汽车保有量从1998年的5280万辆到2002年达到6050万辆。
Because the social changes have stabilized, the economy has gradually recovered, and there are other advantages such as low labor costs and close neighbors in Western Europe, Eastern Europe has become a hot spot for foreign investment. Multinational auto companies such as Volkswagen, General Motors, Ford, and Toyota have set up factories in the region to seize the market and compete with competitors in a new round of competition. The development of the automotive market From the perspective of the entire Eastern European region, the demand and retention of automobiles have grown rapidly. According to estimates of Smith Consulting, the demand for automobiles in Eastern Europe will increase from 2.9 million vehicles in 1998 to 3.6 million in 2002; the number of vehicles from 52.8 million vehicles in 1998 to 60.5 million in 2002.