小说家菲茨杰拉德与其同时代的“新女性”渊源深厚,在其笔下塑造了众多鲜活的“新女性”形象。“新女性”最初是以自由、独立的形象登场的,但其自我表达的方式却不可避免地与消费联姻,随之被营造成时尚,“新女性”自己变身为消费者,通过消费实践和追捧这一时尚;同时,由于对身体的关注、男性的“凝视”、婚姻等因素,“新女性”在消费之时又获得了另外一个身份——商品。所有追求自由的努力终因消费而徒劳无功。 Fiction writer Fitzgerald and his contemporaries “New Women ” deeply rooted in the creation of many vivid “new female ” image. “New Women ” was originally debuted as a free and independent image, but its self-expression was unavoidably linked to consumption and was subsequently fashioned into a fashion. “New Women ” turned itself into a consumer , Through the consumer practice and pursuit of this fashion; the same time, due to physical concerns, male “gaze ”, marriage and other factors, “new women ” in the consumption of another identity - goods. All efforts to pursue freedom end up in vain because of consumption.