维珍航空公司在航空货运市场上拥有特别的地位。良好的品牌和有力的市场营销手段强化了旅客的价值主张,但是在航空货运业务上则需要进一步开拓。公司拥有利基市场网络,在亚洲和中东运营5个目的站,在非洲运营4个,在竞争激烈的跨大西洋市场中运营多个目的站,包括美国的9个,加勒比海的8个目的站。公司一直是行业争论的焦点。面临整合后的大型航空公司,以及高效和雄 Virgin Atlantic has a special position in the air cargo market. Good brands and strong marketing tools reinforce the value proposition of travelers, but they need to be further developed in the air cargo business. The company has a niche market network that operates five destinations in Asia and the Middle East, four in Africa and multiple destinations in the highly competitive transatlantic market, including nine in the United States and eight in the Caribbean . The company has been the focus of industry debate. Facing the integrated large airlines, as well as efficient and male