泉水,是济南城市之灵魂。建立城市品牌,“天下泉城”是对济南旅游资源的绝佳概括。济南这座千年古城,要以泉水为主题,做活整个城市营销的大文章,以泉水为核心打造济南“天下泉城”的大名片,大幅度提升城市形象,这是一项长期系统的工程。泉水品牌放眼世界,泉城泉水这种资源具有独特性、惟一性,理所当然,泉水是济 Spring water is the soul of Jinan city. The establishment of the city brand, “world Springs ” is an excellent summary of Jinan tourism resources. Jinan this Millennium City, to the spring water as the theme, do live the entire city marketing big article, with springs as the core to build Jinan “world world fountain ” big name card, greatly enhance the city image, this is a long-term systematic project . Spring water brands look to the world, Spring Springs, this resource is unique, uniqueness, of course, the spring is water