中小学校园周边不良商业行为透视

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在一部分商人的眼睛里,学生是一个极具诱惑力的群体,学生和学校像一块巨大的磁铁吸引着他们。近几年来,校园周边环境综合治理工作力度明显增强,政策的打压,压缩了商家的利润空间。为了利益不受损失,在“合法经营户”外衣的掩护下,有的商家面向中小学生尤其是小学生,精心编织了针对性极强的“营销策略”。 In the eyes of some businessmen, students are an attractive group. Students and schools attract a large magnet like them. In recent years, the comprehensive management of the surrounding environment on the campus has been markedly strengthened. The policy has suppressed and the business’s profitability has been reduced. In order to protect the interests from losses, under the cover of “legitimate business operators”, some businesses have carefully targeted highly-targeted “marketing strategies” for elementary and middle school students, especially primary school students.
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