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文章试图比较博主—好友、博主—推荐两类网络结构差异,探究学术事件在社交网络中的信息传播规律,以科学网屠呦呦获诺贝尔奖博文为分析对象,采用链接分析、社会网络分析等方法,从基本链接关系、共链关系等方面对社交网络结构特征和信息传播规律进行研究。研究结果表明,采用博主—推荐网络研究学术事件的信息传播更具有科学性,信息沿网络中核心博主群体向外扩散,信息传播过程可划分为爆发期、蔓延期、反复期、长尾期四个阶段。
This article attempts to compare the bloggers - friends, bloggers - recommend two types of network structure differences, to explore the academic events in the social network of information dissemination laws to Science Net Tu Yo Yo Nobel Prize Bowen as the analysis object, using the link analysis, social networks Analysis and other methods, from the basic link relations, such as the relationship between the chain of social networking structure and characteristics of information dissemination laws. The results show that the use of bloggers - recommended network of academic information dissemination of scientific information more scientific, information along the network of core groups of bloggers spread out, the process of information dissemination can be divided into the period of eruption, spread period, period, long tail Period of four stages.