县级供电企业是一个不折不扣的售电企业,其效益的好坏完全取决于售电量,因此,电力营销才是供电企业工作的核心。供电企业必须及时转变观念,调整思路,以市场需求为导向,以引导客户消费为宗旨,以扩供促销、降损增效并兼顾电费顺利回收为目标,制定正确、适时的营销策略去指导企业的营销工作,才能不断开拓市场,保持企业的稳步发展。 County-level power supply business is a real power sales business, the effectiveness of good or bad depends entirely on the sale of electricity, therefore, power marketing is the work of power supply companies at the core. Power supply enterprises must change their concepts in a timely manner, adjust their thinking, market demand-oriented, to guide the customer for the purpose of consumption, to expand for sales, reduce losses and improve efficiency and take into account the smooth recovery of electricity as the goal, to develop a correct and timely marketing strategy to guide enterprises Marketing, in order to continue to open up the market and maintain the steady development of enterprises.