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叙事本身就是一种传播,能够传播的叙事才是成功的叙事,叙事与传播相互依存、交相辉映,是一个硬币的两面。伴随互联网媒介的迅速发展,信息大爆炸重铸出一个全民叙事、全民传播的时代。探寻传者叙事之规律将有益于传播与叙事共赢,把握不同传播形态中传者叙事的特征、选择适宜的叙事视角、恰当利用断点点燃叙事,对于传者而言至关重要,因为传者完全可以通过叙事与传播解读和重构时代。
Narrative itself is a kind of communication. The narrative that can be spread is a successful narrative. The interdependence of narrative and communication and the radiance of each other are two sides of a coin. Accompanied by the rapid development of the Internet media, the information explosion redefined an era of universal narration and universal communication. Studying the law of the narrator’s biography will benefit the win-win situation of communication and narration. Grasping the characteristics of the narrator in different modes of transmission, choosing the appropriate narrative perspective and properly using the broken points to ignite the narrative will be of great importance to the audience. It is entirely possible to interpret and reconstruct the times through narration and communication.