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2003年12月28日,中国大陆第一个面向全国少年儿童的专业电视频道——中央电视台少儿频道正式开播了,它得到了党和国家领导人及社会各界的高度重视。本期特刊发中央电视台青少节目中心主任余培侠的《让梦想起飞》和张志君的《呼唤中国的“尼克罗迪恩”》两文。前者对央视少儿频道从酝酿、开播到总体设计作了全方位的介绍;后者介绍了世界各国已开办的儿童频道,进而指出中国大陆开办少儿电视频道的紧迫性、必要性和可行性。
On December 28, 2003, the first professional television channel for children and young people in mainland China, CCTV Children’s Channel, was officially launched. It received great attention from the leaders of the party and state and from all walks of life. This special issue is issued by Yu Pei Xia, director of the CCTV Youth Programs Center, “Let Dreams Fly Off,” and Zhang Zhijun’s “Call for China’s Nikkei Dene”. The former made an all-round introduction of the children’s channel of CCTV from brewing to broadcasting to the overall design. The latter introduced the children’s channels already opened in various countries in the world and pointed out the urgency, necessity and feasibility of establishing children’s television channels in mainland China.