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我国已经加入世贸组织,各行各业都在研究WTO对本行业的影响及对策,对大多数企业而言,机遇与挑战并存,机遇大于挑战。但是,尚处于发展阶段的众多房地产中介机构是否有能力应对这扑面而来的国际化、市场化浪潮,是否能在新一轮的竞争中经受住执业环境变化所带来的种种考验?许多实实在在的问题已经摆到了房地产中介机构的面前,这是需要行业的管理者、房地产中介机构和学术研究者共同深思的问题。
China has joined the WTO and all walks of life are studying the impact of the WTO on the industry and its countermeasures. For most enterprises, both opportunities and challenges coexist, and opportunities exceed challenges. However, many real estate agencies still under development are able to cope with this booming wave of internationalization and marketization that can withstand the test of changes in the business environment in the new round of competition. The real problems have been placed in front of real estate agencies, which is the need for industry managers, real estate agencies and academic researchers think together.