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面对激烈的市场竞争,中国石油安徽销售公司通过细分市场,精细管理,加大客户开发力度,积极推进小额配送等手段促进了销量的提升。今年一季度,面对市场消费不振、资源过剩和营销竞争格局加剧的形势,安徽销售公司以零售工作为重点,以市场细分加大客户开发、以客户评价精细客户管理、以油非互动促进销量提高、以小额配送扩大终端销售、以信息分析掌握市场主动,一季
In the face of fierce market competition, PetroChina Anhui Marketing Company promoted the sales volume through such measures as market segmentation, fine management, increased customer development efforts, and actively promoting small-value distribution. The first quarter of this year, the face of sluggish consumer market, excess resources and marketing competition intensified the situation, the sales company in Anhui as the focus of the retail market to increase customer segmentation, customer evaluation of fine customer management, oil non-interaction to promote Sales increase to small distribution to expand the terminal sales, information analysis to grasp the market initiative, a quarter