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消费终端的变化,时刻影响着市场各个层面的局势,“市场难做”渐渐成为一句流行语。思路决定出路,倘若企业家们站在一个更高的角度,将市场尽收眼底,则会发现曲折的道路终归还是通向一个既定的方向。本期《精英对话》邀请了2004年市场表现抢眼的3家企业代表,他们做市场的一些思路也许能够给读者一些启发。
Changes in consumer terminals, always affect the market at all levels of the situation, “market difficult to do ” has gradually become a buzzword. Ideas determine the way out, if entrepreneurs stand at a higher angle, the market panoramic view, you will find the tortuous path after all is still leading to a given direction. This issue of “Elite Dialogue” invites three business representatives who showed great market performance in 2004, and some of their marketing ideas may give readers some inspiration.