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据相关资料显示,目前中国共有“中华老字号”2000余家,分布在全国各地,然而,如今仍能正常营业的仅为30%。改革开放以来,许多老字号因为跟不上时代的潮流而落伍,像近几年的王麻子剪刀破产,狗不理包子被拍卖,冠生园因诚信而蒙羞,都向人们警示了老字号的危机。什么原因导致了老字?
According to relevant data, at present there are more than 2,000 “old Chinese names” in China, distributed throughout the country. However, only 30% of them can still operate normally. Since the reform and opening up, many old brands have been left behind because they cannot keep up with the trend of the times. For instance, in the past few years, Wang Mazi’s scissors have gone bankrupt. Dogs have ignored the buns and were auctioned. Guan Sheng Yuan was ashamed of honesty and sincerity has warned people of the crisis of time-honored brands. . What caused the old character?