动画片形态和内容由儿童观众的特点决定Edutainment这一概念强调的是教育的娱乐化表现形式和在娱乐中学习的学习理念。这个概念的诞生是伴随着电子产品的发展而来,现代电子媒体给教育更多的发挥空间,成为教育的新兴形式。这一概念涵盖游戏、课件、多媒体、动画、科教片,其中互动技术中涉及到的更多,因为这些载体尤其是有互动性的技术平台,给教育这种不是单纯 The shape and content of the cartoon is determined by the characteristics of the children’s audience. The concept of Edutainment emphasizes the entertaining forms of education and learning concepts learned in entertainment. The birth of this concept is accompanied by the development of electronic products, modern electronic media to give more room for education to become an emerging form of education. The concept covers games, courseware, multimedia, animation, science and education films, of which interactive technology involves more because these carriers, especially interactive technology platform to educate this is not a mere