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近年来的影像创作大都遵循着吸引观众眼球的原则,而观众也对影像美术所展示出来的炫目效果乐此不疲。但在这样一个看似良性的供求关系下,其实隐藏着诸多问题。追求视觉效果是影像美术在视觉文化时代的一种发展特性,并非观众的视觉经验被麻醉,而是观众对影像美术的一种合理的视觉和心理的诉求。这是以文字为代表的印刷文化时代转向以影像为代表的视觉文化时代后,随之产生的局
In recent years, the majority of video creations have followed the principle of attracting the attention of the audience, and the spectators have always enjoyed the dazzling effect exhibited by video art. However, under such a seemingly benign supply and demand relationship, there are actually many problems hidden. The pursuit of visual effects is a developmental feature of video art in the age of visual culture. It is not that the visual experience of the audience is being anesthetized but rather a reasonable visual and psychological appeal of the audience for video art. This is the text of the representative of the printing culture era turned to the image of the visual culture as the representative of the era after the Council