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视觉陈列简言之,即是将合适的商品、于合适的时间、放在合适的店铺位置并以合适的视觉手法,进行视觉的推销。其中,商品的“合适”与否、时间的“合适”与否,可以具体引申出商品的内容和数量及商品销售时间表等量化因素。即店铺陈列VMD可以具体化销售计划的一部分,以数据形式表现,这也是所有设计师、买手和销售经理的愿望。
Visual display In short, the right product, at the right time, on the right place in the shop and using the right visual approach to visual marketing. Among them, the “appropriate ” or not, the time “appropriate ” or not, can be specifically derived from the content and quantity of goods and commodity sales schedule and other quantitative factors. That is, the storefront display VMD can be part of the sales plan, as a data form, which is the desire of all designers, buyers and sales managers.