胡润品牌活动的思路是:独立运作百富榜造成品牌影响力,再利用影响力去办活动和杂志,获取商业利润。但由于品牌活动运作的团队、理念等原因,胡润百富榜所跟进的活动和杂志收益并不如预期,随着其他媒体进军榜单市场,胡润 Hoogewerf brand activities ideas are: independent operation of the Rich List caused brand influence, and then use the influence to do activities and magazines, access to commercial profits. However, due to the operation of the brand activities of the team, ideas and other reasons, Hurun Rich List follow-up activities and magazine earnings are not as expected, with other media into the list market, Hoogewerf