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市场多元化，有广义和狭义之分。狭义的市场多元化,是指商品的国际市场多元化而言。其含义是进出口商品的区域多元化，即进出口商品市场全方位、多角度地分布于世界各地。而不仅仅集中于少数市场。从广义上讲,市场多元化还应包括经营手段的多样化和贸易形式的多角化。
Market diversification is broad and narrowly defined. The narrow market diversification refers to the diversification of the international market for commodities. The implication is that the regional diversification of import and export commodities means that the import and export commodities market is spread all over the world from all angles and angles. Instead of just focusing on a few markets. Broadly speaking, market diversification should also include diversification of business methods and diversification of trade forms.