将住得很远的客户吸引过来并持续提供即时的商品目录,这对于每一个制造商来说都是花费高昂和周期漫长的艰巨任务。Hoffmaster集团作为在消费领域生产高档装饰餐具的领先者与革新者,为了更好地解决如上问题,成功地使用了交互式在线目录和IBMNet.Commerce支持的Web站点。同时Hoffmaster向开发中的市场设立分支机构以降低人力和物力成本,更好地为客户服务。 Attracting long-lived clients and continuing to provide instant catalogs is a daunting task that is costly and time-consuming for every manufacturer. As a leader and innovator in the production of high-end decorative tableware in the consumer sector, the Hoffmaster Group has successfully used interactive online directories and IBMNet.Commerce-enabled Web sites to better address the above issues. At the same time Hoffmaster to the development of the market to set up branches to reduce manpower and material costs, better customer service.