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本文从经营文化产业的新视角,着重分析江西金溪浒湾雕版印书业产生的条件、兴盛的因素和衰败的原因。通过探究浒湾雕版印书业的盛衰存亡原因,不仅为今天的图书出版业的运营提供可资借鉴的历史经验,更为推动我国出版事业和文化产业科学、健康、有序发展得出有益的启示:只要我们能够较好地借鉴历史成功的经验和失败的教训,审时度势,按照图书出版业的运行和发展规律,切实制定符合时代发展需要的战略决策,我国的图书出版业必将迎来大发展和大繁荣。
This article from the management of a new perspective of cultural industries, focusing on Jiangxi Jinxi Bay margin printing industry conditions, the factors of prosperity and the reasons for the decline. By exploring the causes of the rise and fall of Huwan engraving and printing industry, it not only provides historical experience for the operation of the publishing industry today, but also promotes the scientific, healthy and orderly development of our publishing industry and the cultural industry. Inspiration: As long as we can learn from the lessons of historical successes and failures, assess the current situation, and in accordance with the law of operation and development of the book publishing industry, effectively formulate strategic decisions in line with the needs of the development of the times, China’s book publishing industry will surely usher in a big Development and prosperity.