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能够持续增长并最终成就行业第一的企业,必须具备商业模式的协同性。也就是说企业的资源配置、品牌和产品架构、组织架构、人力资源等,必须与企业的核心战略目标相匹配。这个核心战略目标就是企业依据产业营销战略模式,对于行业的未来结局和关键驱动力有清晰的判断,然后在此判断下重新调整并坚持企业的商业模式。
To continue to grow and eventually achieve the industry’s first enterprise, must have the synergy of the business model. In other words, the company’s resource allocation, brand and product structure, organizational structure, human resources, etc., must match the core strategic goals of the enterprise. This core strategic goal is that enterprises based on industrial marketing strategy model, the future outcome of the industry and the key drivers have a clear judgment, and then re-adjust and adhere to the business model of business under the judgment.