在市场拓展过程中,营销人员的职责就是如何发现潜在客户,并通过促销手段迅速将其转变为现实客户。尤其是在买方市场的情况下,产品的差异性越来越小,客户对服务的需求不断提升,客户的多样性使得传统的大众营销方式受到了越来越多 In the marketing process, the role of marketers is to find potential customers, and quickly transform them into real customers through sales promotions. Especially in the case of the buyer’s market, product differentiation is getting smaller and smaller, customer demand for services continues to increase, the diversity of customers makes the traditional mass marketing has been more and more