电子书和电商的迅猛发展给英国很多独立书店带来了毁灭性的影响。根据英国书商协会的统计,实体书店已经由2005年的1535家骤降到2014年的939家。为了使书店免于进一步衰退,人们也开始利用互联网打响反击战。NearSt是一款智能手机应用,旨在引导消费者回到书店购物。用户可以输入他们想要购买的产品,NearSt会显示附近哪家店可以买到,用户可以在线上直接下订单。然后去书店取。同时,这家公司还计划在伦敦推出与亚马逊一小时送货到家类 The explosive growth of e-books and e-commerce has had a devastating impact on many independent bookstores in the United Kingdom. According to the British Booksellers Association, physical bookshops have plunged from 1,535 in 2005 to 939 in 2014. In order to prevent the bookstore from further recession, people are also starting to use the Internet to start a counterattack. NearSt is a smartphone app designed to guide consumers back to the bookstore. Users can enter the product they want to buy, NearSt will show nearby stores that can be purchased, the user can place an order directly online. Then go to the bookstore to take. Meanwhile, the company also plans to launch an hour-long delivery home to Amazon in London