维生素:2003中国健康产品的市场亮点市场调查资料显示:从2001年开始,单一的补钙、补血、补铁等保健品市场销售额开始下滑。前一阶段的保健品市场缺少兴奋点。2003年,一个新市场正逐步成长起来,这就是维生素市场,该市场年内的增长速度达到了80%!由于2003年“非典”的影响,维生素在中国的普及达到一个新高潮,越来越多的中国人开始认识、接受并购买维生素。 Vitamin: Market Highlights of Chinese Health Products in 2003 According to the market survey data, since 2001, the sales volume of single health products such as calcium supplement, blood supplement and iron supplement began to decline. The previous stage of the health care products market lack of excitement. In 2003, a new market is gradually being established. This is the vitamins market, which has witnessed a growth rate of 80% during the year. Due to the “SARS” in 2003, the popularity of vitamins in China reached a new peak and more and more Chinese begin to recognize, accept and buy vitamins.