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在分析逆物流和绿色供应链相关概念内涵的基础上,以Dell电脑公司为案例,研究其在电子废弃物回收逆物流中所扮演的角色和实务上的运作模式。指出按照客户特点设计不同的回收计划,采用集中式逆物流结构以降低成本,电子废弃物重新使用最大化,与逆物流伙伴虚拟整合等Dell逆物流模式的主要特点。提出提升回收量达到规模经济,优化逆物流结构,降低逆物流成本等电子信息废弃物逆物流获利的关键因素。
Based on the analysis of the connotation of the concept of reverse logistics and green supply chain, this paper takes Dell Computer Corporation as an example to study its role and practice in the reverse logistics of electronic waste recycling. The key features of Dell’s reverse logistics model, which include designing different recycling plans based on customer characteristics, adopting a centralized reverse logistics structure to reduce costs, maximizing reuse of e-waste, and virtual integration with reverse logistics partners. Proposed to enhance the amount of recovery to achieve economies of scale, optimize the reverse logistics structure, reduce the cost of reverse logistics and other electronic information reverse logistics profit-making key factors.