电影片名是一种特殊的文体语言,在语言功能方面有其特殊性。但一直以来,学者们对电影片名翻译的研究大多都集中在西片的汉译上,而对中国电影片名英译的研究却很少。本文从顺应理论的角度探讨中文电影片名的翻译,指出:电影片名的翻译主要顺应了译入语的语言结构、文化语境、商业广告的特点。 Movie title is a kind of special stylistic language, which has its own particularity in language function. However, most of the researches on the translation of movie titles have been focused on the translation of western films for a long time, while there are few studies on the translation of the titles of Chinese movie titles. This paper discusses the translation of the titles of Chinese movies from the perspective of conformity theory. It points out that the translation of movie titles mainly conforms to the linguistic structure, cultural context and the characteristics of commercials.