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1916年,美国犹他州的小镇准备修建一座银行。镇长买好了地,备好了建筑图纸,可最后在砖头上出现了问题。因为,从盐湖城用火车运砖过来,每磅要2.5美元。这个价格远远超出了镇里的预算。就在人们束手无策的时候,不知谁说了句,邮寄砖啊!结果是,包裹每磅邮费是1.05美元,比火车便宜了一半多。几周内,邮寄砖的包裹源源不断地涌入小镇。每个包裹7块,刚好不超重。这样,小镇的居民很骄傲地拥有了他们的第一家银行。有趣的是,这个故事后来还被西点军校作为案例选入了教材,用来诠释一条校训:要保持“头
In 1916, the town of Utah, USA, was preparing to build a bank. The mayor bought the floor and prepared the drawings for the building, which eventually caused problems on the bricks. Because, transporting bricks from the Salt Lake City by train, it costs 2.5 US dollars per pound. This price goes far beyond the town’s budget. When the people were at a loss, I didn’t know who said the sentence and mailed the brick! As a result, the parcel postage per pound was $1.05, which was more than half the price of the train. In a matter of weeks, the parcels of mailing bricks poured into the town. Each parcel of 7 is just not overweight. In this way, the residents of the town proudly owned their first bank. Interestingly, this story was later selected by the West Point Military Academy as a case study to interpret a school motto: To maintain ”heads