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美剧产业作为世界上最成熟的电视剧产业,有一套成熟的电视剧产业运作体系。围绕收益的生产观念,事后监管的宏观管理体制,以及演季与周播、制播合作或委托制作的制播模式、边制边播的生产机制、多元化的盈利模式等微观产业运行机制。这一套先进电视剧产业运行体系是傲视全球的美剧产业得以良性运转的基本规则。探讨这些基本规则,为我国电视剧产业化升级发展提供镜鉴,具有积极意义。
As the most mature TV drama industry in the world, the US drama industry has a mature operating system for TV drama industry. The concept of production around earnings, the macro management system of ex post regulation and the operating mechanism of micro-industries such as the production and broadcasting mode of cooperation and commissioning of production and broadcasting, the production mechanism of border-based broadcasting and the diversified profit model. This set of advanced TV drama industrial operation system is the basic rule that the American TV industry, which is the most influential in the world, can operate soundly. Exploring these basic rules provides a mirror for the upgrading and development of China’s TV drama industry, which has positive significance.