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随着外部环境发生的急剧变化,加强电视台全面预算管理的重要性日益凸显。本文对电视台预算管理中存在的问题进行了分析,并提出了相关对策建议,以期在提高预算管理能力的基础上,确保电视台的长远发展。
With the drastic changes in the external environment, the importance of strengthening the overall budget management of television stations has become increasingly prominent. This paper analyzes the problems existing in the budget management of TV stations and puts forward some countermeasures and suggestions to ensure the long-term development of the TV stations on the basis of improving the budget management capabilities.