大众传媒已成为现代社会的重要舆论、信息、文化传播载体和主要文化存在方式,对青年的价值观念、行为方式和生活方式产生了重大影响。青年文化在大众传媒的传播过程中吐故纳新,使传播本身也具有了创造性;同时,青年文化得以在传播所产生的震荡中趋于融合,产生了新的价值和意义。大众传媒对青年文化的影响持续、广泛、深远,二者之间的相互作用推动着彼此不断发展和革新。 Mass media has become an important public opinion in modern society. Its carrier of information and culture and its main cultural existence exert a significant influence on the values, behaviors and lifestyles of young people. Youth culture makes new innovations in the process of mass media dissemination, so that the dissemination itself is also creative. At the same time, the youth culture tends to merge in the turmoil caused by the dissemination and has a new value and significance. The impact of the mass media on the culture of youth has been continuous, extensive and far-reaching, and the interaction between the two has driven each other’s continuous development and innovation.