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改革开放以来,市场经济的不断发展、经济水平的不断提升以及人民日益增长的物质文化需求使得我国商业贸易行业面临着日益激烈的竞争,这就使得市场对于商贸企业模式的不断创新提出了新的要求。本文通过我国商贸企业发展现状的基本分析,发现其面临的基本困境,并针对这些困境提出了我国商贸企业运营模式改革创新的几个基本方式并做了具体分析与说明。
Since the reform and opening up, the constant development of the market economy, the continuous improvement of the economic level and the ever-increasing material and cultural needs of the people have caused the increasingly fierce competition in China’s commerce and trade industry. This has led to a new market proposal for the continuous innovation of the commerce and trade model Claim. Based on the basic analysis of the status quo of the development of commerce and trade enterprises in our country, this article finds out the basic dilemma it faces and puts forward several basic ways to reform and innovate the business mode of our commerce and commerce enterprises according to these difficulties.