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蓝莓素有“浆果之王”美誉,被国际粮农组织列为五大健康食品之一。伊春市是我国野生蓝莓原产地之一,近年来,伊春市越来越重视蓝莓产业发展,已将其确定为林区经济转型战略产业。但伊春市的蓝莓产品在市场竞争中并未表现出其特有的产品特色,本文将从多个角度分析在激烈的市场竞争中,本市的蓝莓产品如何做大做强,力求推动林区蓝莓产品的市场发展。
Blueberry known as “the king of berries,” the reputation of the International Food and Agriculture Organization as one of the five major health foods. Yichun City is one of the birthplace of wild blueberry in China. In recent years, Yichun City has paid more and more attention to the development of blueberry industry and has identified it as a strategic industry in economic transformation of forest areas. However, Yichun blueberry products in the market competition did not show its unique product features, this article will analyze from multiple angles in the fierce market competition, the city’s blueberry products bigger and stronger, and strive to promote the forest Blueberry product market development.