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无偿献血宣传工作,是血液管理工作的重中之重。只有加强与媒体的沟通,才能促进无偿献血事业的健康、持续地发展。充分利用传统媒体与新媒体的合力作用策划设计无偿献血公益活动可提高公众参与率与支持度。我们建立固定无偿献血应急团队,摸索出了一套行之有效的应急方案,成功应对了由于天气原因和季节性原因造成的血液紧张局面,保证了省会郑州临床的基本用血和急救血。
Blood donation advocacy work, blood management is the most important task. Only by strengthening communication with the media can we promote the healthy and sustained development of the cause of blood donation. Make full use of the synergy of traditional media and new media to plan and design non-profit blood donation public welfare activities can increase the public participation rate and support. We established a contingent of unpaid blood donation emergency team, worked out a set of effective emergency plan, successfully coped with the weather due to seasonal and blood pressure caused by the situation, to ensure that the provincial capital of Zhengzhou, the basic blood and emergency blood.