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借鉴国外优秀石油公司的管理经验,同时因地制宜,按照“区域化、专业化、扁平化”的原则,以优化物流配送和强化成品油市场营销为重点,充分利用现代高科技技术,对物流、零售、直销施行专业化管理,是此次中国石化营销体制改革的总体思路,其目标是建成“管理层次扁平、业务专业垂直、岗位权责明确、市场反应灵活”的新型经营管理体制。
Learn from the management experience of outstanding oil companies abroad and at the same time focus on the principle of “regionalization, specialization and flattening” in order to optimize the logistics and distribution and intensify the marketing of refined oil products according to local conditions and make full use of modern high- The direct marketing professional management is the general idea of the reform of Sinopec Marketing System. Its goal is to build a new management system with “flat management level, vertical and vertical business expertise, clear job rights and responsibilities, and flexible market response.”