基于河南省379位农民工返乡创业的调查数据,构建多项logit模型,研究相对区位和绝对区位对农民工返乡创业类型的影响。结果表明:创业区位影响农民工返乡创业动机。家乡区位的地形、与县城之间的距离、与乡镇之间的距离、家乡地居民创业的积极性、政府的支持等显著影响农民工选择机会创业的动机。因此,政府在引导农民工返乡创业过程中,应充分尊重其禀赋特质差异,结合地域分层意愿,采取针对性创业引导政策。 Based on the survey data of 379 migrant workers returning home to start a business in Henan Province, a number of logit models are constructed to study the influence of relative location and absolute location on the type of migrant workers returning home. The results show that the entrepreneurial location affects the motivation of migrant workers returning to their hometown. The geographical location of the hometown, the distance from the county seat, the distance from the township, the initiative of the local residents to start their own businesses, and the support from the government have a significant impact on motivation of migrant workers to choose the opportunity to start their own businesses. Therefore, in guiding migrant workers to start their own businesses, the government should fully respect the differences in the nature of its endowments and, in combination with the will of geographical stratification, adopt a targeted start-up policy.