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我厂在资金极度紧张的严峻形势下,没有在困难面前消沉,徘徊,而是着眼于企业内部挖潜,狠抓管理、苦练内功,以开拓两个市场作为突破口,千方百计节支降耗,全方位开展营销工作,出现了效益增长的良好势头。一、认真分析形势,把开拓国内国际市场作为工作突破口一是透彻地分析和解剖市场。我们在分析中逐步认识和摸准了硬质合金市场的基本特点:产量上国内市场呈现供大于求,或产销基本平衡的态势,而品种供不应求的矛盾突出。因此,目前出现的市场疲软,并不
Under the severe situation of extremely tight funding, our factory did not slacken in the face of difficulties, but instead focused on internal potential exploration within the company, paid close attention to management, practiced hard work, and exploited two markets as a breakthrough point, doing everything possible to save money and reduce expenses. The orientation of marketing work has shown a good momentum of growth. First, a careful analysis of the situation, the development of the domestic and international markets as a breakthrough in the work of a thorough analysis and anatomy of the market. In the analysis, we have gradually realized and grasped the basic characteristics of the cemented carbide market: the output of the domestic market shows that the supply exceeds demand, or the balance of production and sales is basically balanced, and the contradiction between the shortage of varieties is prominent. Therefore, the current market weakness is not