招商企业一定要摒弃传统的看见好品种就要代理,最后花了很大人力、物力和精力最终没有做起来而得不偿失的冲动状态。如今,招商发展在经历过不断辉煌之后,又一次进入了困惑和迷茫期。伴随着新医改“基本药物制度”、“两票制”、“三控措施”以及全民医保和不断的药价调控,招商代理制未来如何发展的争辩又激烈了起来。但是,作为目前医药生产企业、商业企业和个人代理商 Merchants must abandon the traditional see good varieties will be agents, and finally spent a lot of manpower, material and energy ultimately did not do it outweigh the impulse. Now, investment development has experienced constant brilliant, once again entered a period of confusion and confusion. With the new medical reform “basic drug system ”, “two votes ”, “three control measures ” and the universal health insurance and continuous control of drug prices, the investment agency system in the future how to develop the debate again. However, as the current pharmaceutical manufacturers, commercial enterprises and personal agents