社会舆论对职工思想的升华与颓废、道德的进步与沦丧,有着极为重要的作用。正确的并一以贯之的舆论宣传,发挥正面作用,产生促其升华和进步的正效应;而错误的混乱的舆论宣传,只能起负面作用,产生促其颓皮和沦丧的负效应。改革开放以来,我们的社会舆论宣传出现了“百家争鸣”的局面,这是值得庆幸的,但同时也存在着令人忧虑的问题。长期以来在一些重大理论观点上,舆论界或是各抒己见,争论不休;或是前后“变调”,来回“折腾”。而每当出现舆论“混战”或“翻烧饼”的现象,就带来职工思想的一次混乱,甚至给人们思想道德观念以反向导向。例如,艰苦奋斗精神还要不要,是关系到新时期职工应确定什么样的人生观的问题。但在舆论上“诸路人马”各领风骚,众说纷纭:有的说艰苦奋斗是“传家宝”,丢不得;有的说艰苦奋斗是“苦行僧主 Social media has an extremely important role in the sublimation and decadence of workers’ ideology, moral progress and decay. The correct and consistent propaganda of public opinion plays a positive role and produces a positive effect of promoting its sublimation and progress. A wrong chaotic public opinion campaign can only have a negative effect and have a negative effect of promoting its decadent and decaying. Since the introduction of the reform and opening up, it is fortunate that there has been “a hundred schools of thought” in our public opinion propaganda. However, there are also worrisome issues. For a long time, on some major theoretical points of view, the public opinion circles either express their opinions or debate endlessly, or “change tone” back and forth and “torment” back and forth. Whenever there is a phenomenon of “melee” or “sesame seed” in public opinion, it brings about a confusion in the thinking of staff and workers, and even leads people’s ideological and moral values ​​in a backward direction. For example, the spirit of arduous struggle needs to be eliminated, which is related to what kind of outlook on life the staff and workers should define in the new period. However, in the opinion and public opinion, “all walks of life” each has different opinions: Some say that hard work is “heirloom” and can not be thrown away. Some say that hard work is "ascetic