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全面开放的中国零售服务贸易市场,正在迅猛发展,我国零售服务贸易市场国内竞争国际化态势日渐激烈,激烈的市场竞争对零售类管理人才产生了巨大的需求,作为高职管理类专业,培养适合企业需求的人才方向应该是我们要探索的问题。本文通过分析外资零售企业对国内市场带来的影响、内外资零售企业的竞争状况,再结合当前企业实情分析了内外资零售企业对人才的需求方向,并提出了零售类管理人才的大体培养方向。
The full opening up of China’s retail service trade market is rapidly developing. The international competition in China’s retail service trade market has become increasingly fierce. The fierce competition in the market has created a huge demand for retail managers. As a management specialty in higher vocational education, The talent needs of the business needs should be the issue we want to explore. Based on the analysis of the impact of foreign retail enterprises on the domestic market and the competition among domestic and foreign retailers, the paper analyzes the demand orientation of domestic and foreign retailers based on the current situation of the enterprises, and puts forward the general direction of retail management talents. .