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1978年底,中国外贸部门与美国可口可乐公司签订协议,引进可口可乐。这实际上是可口可乐重返中国市场。早在1927年,美国可口可乐公司就在上海设厂,进行生产销售,1948年撤出中国。可口可乐这次重返中国市场引发了一场风波,北京各大报纸反应十分强烈,与《北京日报》内参更有直接关系。1981年12月30日,北京日报社编印的第2773期内参《“可口”未必“可乐”——北京销售美国可口可乐的情况分析》。文章具体
By the end of 1978, China’s foreign trade department signed an agreement with the United States Coca-Cola Company to introduce Coca-Cola. This is actually Coca-Cola to return to the Chinese market. As early as 1927, the United States Coca-Cola Company set up factories in Shanghai, production and sales, withdrawal of China in 1948. Coca-Cola’s return to the Chinese market this time triggered a storm. The major newspapers in Beijing reacted very strongly and were directly related to the “Beijing Daily” internal reference. December 30, 1981, Beijing Daily, No. 2773 internal reference “delicious” may not “Coke ” - Beijing sales of the United States Coca-Cola’s situation analysis. " Article specific