文章通过对企业视野中的利益诉求和企业与高职院校合作中利益不一致问题的成因分析,立足企业视角,提出应从加强政府的顶层设计和行业内部合作、探索“双入”校企合作模式、构建面向企业的终身职业培训体系等三方面提升职业教育对企业的吸引力。 Through the analysis of the causes of the interest demands in enterprises and the inconsistency of interests in the cooperation between higher vocational colleges and enterprises, the article puts forward that from the angle of enterprise perspective, it should be pointed out that strengthening the government’s top-level design and internal cooperation should be explored. Cooperation mode, the construction of life-long vocational training system for enterprises and other three aspects to enhance the attractiveness of vocational education to enterprises.