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从阿里小贷的成功到P2P模式的兴起,从“三马”卖保险到京东金融链的全线铺开,以及在余额宝带动之下兴起的全民理财,所有人都感受到互联网金融创新的脚步越来越快,开始改变着金融业态。互联网金融之所以呈现出旺盛的生命力,关键在于互联网金融有两个传统金融不具备的突出优势。一是成本优势,互联网金融主要在互联网的虚拟空间上开展业务,无论是寻找客
From the success of Ali’s small loans to the rise of P2P model, all the people felt the financial innovation of Internet from “three-horse” selling insurance to the entire financial chain of Jingdong and the rise of universal finance under the drive of Yu- Faster and faster, began to change the financial format. The key to the vitality of Internet finance is that Internet finance has two outstanding advantages that traditional finance does not have. First, the cost advantage, Internet finance mainly in the virtual space of the Internet to conduct business, whether it is looking for customers