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随着时代的进步与社会的快速发展,互联网已经进入到了各个领域,其中互联网社交平台在近些年来大量的涌现。由于社交网站所占市场份额越来越大,点击率越来越高,而且各个年龄段的人群都在使用,因此如何对其进行市场营销已经引起各大业务部门的广泛关注。鉴于此,本文将会首先阐述社交网时代市场营销的特点,然后结合自身多年的工作实践经验提出几点市场营销的相关建议,希望能够得到一些借鉴和参考。
With the progress of the times and the rapid development of the society, the Internet has entered into various fields. Among them, the social networking platform of Internet has emerged in large numbers in recent years. As social networking sites gain market share, click rates are getting higher and higher, and people of all ages are using it, how to market them has drawn wide attention from major business units. In view of this, this article will first elaborate the characteristics of marketing in the era of social networks, and then put forward some marketing suggestions based on my own years of practical experience, hoping to get some reference and reference.