一、引言在整个国家从计划经济向市场经济转轨、过渡的时期 ,各出版社在走向市场的压力和自主经营的动力推动下 ,掀起了出版行业的变革风潮。在任何变革中 ,真正能够站得稳并得以发展的企业 ,必定有自身不竭的人才资源 ,有取信于社会和民众的拳头产品。对于出版社来说 ,这就需 I. INTRODUCTION Throughout the country’s period of transition from a planned economy to a market economy, all publishing houses set off a wave of change in the publishing industry under the pressure of moving toward the market and the impetus of their own businesses. In any change, the truly able to stand firm and develop the business, there must be inexhaustible human resources, have the credit of the highest quality products in the community and the public. For publishers, this is required