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随着我国加入世界贸易组织及全球经济市场化的发展,竞争情报已成为企业生存发展的核心,本文分析了高校图书馆开展竞争情报服务的优势、实现企业竞争情报服务的途径以及存在的问题和应采取的措施,指出高校图书馆应把握时机,充分发挥自身优势,把为企业开展竞争服务作为高校开展参考咨询服务的新课题,以适应充满竞争和挑战的时代要求。
With China’s accession to the World Trade Organization and the globalization of the market economy, competitive intelligence has become the core of an enterprise’s survival and development. This paper analyzes the advantages of the university library in carrying out competitive intelligence services, the ways and means to realize competitive intelligence services, and the existing problems Measures should be taken to point out that the university library should seize the opportunity, give full play to its own advantages and take the competitive service for enterprises as a new subject for reference service in colleges and universities so as to meet the requirements of the times full of competition and challenges.