大商谋道,小商谋利,优秀的企业家必定是哲学家。企业经营需要哲学,企业战略需要经营者先提升境界,然后才能高瞻远瞩;企业文化必定是某种哲学思想的提炼,企业使命、企业宗旨无不反映经营者的道德和修养,甚至体现了民族文化的根基。企业家应当创立自己的哲学,并且把它渗透进企业的每一项工作中去,形成教派般的企业文化、“企业道德”,人人恪守, Big business strategy, small business for profit, a good entrepreneur must be a philosopher. Business needs philosophy, business strategy requires business managers first to enhance realm, and then can be far-sighted; corporate culture must be some kind of philosophical refinement, corporate mission, business objectives are all reflect the moral and culture operators, and even embodies the roots of national culture . Entrepreneurs should establish their own philosophy, and infiltrate it into every work in the enterprise to form a sectarian corporate culture, “enterprise ethics”, abide by all,