“产品不易被消费者接受”一般有两种表现:其一是这种产品在整体上都不被消费者所接受,其二是这种产品不被个别消费者接受。要想改变这种局面,就需要企业、销售人员做深入的调查研究,根据调查结果采取相应的策略。 一、了解消费者不接受你的产品的原因 1.企业因素 首先,一味相信调研结果。可口可乐公司准备在百年庆典时推出一种新口味的可乐,他们首先 “Products are not easily accepted by consumers,” there are two general performance: First, this product is not accepted by consumers as a whole, the second is that this product is not accepted by individual consumers. To change this situation, you need business, sales staff to do in-depth research, according to the findings of the corresponding strategies. First, understand the reasons consumers do not accept your product 1. Enterprise factors First of all, blindly believe that the survey results. Coca-Cola Company is preparing to launch a new taste of Coke at the Centennial Celebration, first of all